Bringing Science to the Art of Innovation

Corporate leaders know that innovation is critical to business success but the quest for driving growth is more ‘art versus science’.   Our technology makes innovation more predictable in all areas of your business including product development, marketing and engineering.

Our technology is based on the work of Dr.Tony McCaffrey, co-founder of IAI and a past Post-Doctoral Fellow at the University of Massachusetts. His research focuses on how humans can notice key aspects of a problem that normally go undetected.